Project Information
My role
Secondary Research, Primary Research
Context
Project within the Design and Innovation Lab
Time
Period of 3 weeks
Mentored
Mentored by Janak Mistry (Signed an NDA, since this will eventually contribute to a project he is building)
Secondary Research, Primary Research
Context
Project within the Design and Innovation Lab
Time
Period of 3 weeks
Mentored
Mentored by Janak Mistry (Signed an NDA, since this will eventually contribute to a project he is building)
Problem Statement
How did certain brands manage to stay afloat despite the controversies they have under-gone?
Below represents the output that I produced.
